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Blog

August 23, 2018 –

Why Every Business Should Have a Blog Are you wondering–like some–if this is still a topic for discussion? In 2018, isn’t business blogging a foregone conclusion? Maybe, but it bears repeating. After all, there’s nothing new about blogging. It’s been … Read More

November 20, 2017 –

The Art of Planning: Strategizing a Successful Media Plan As 2017 comes to a close, savvy businesses in all industry sectors are finalizing their 2018 marketing plans. But what channels are included in a successful marketing plan? Although the options … Read More

November 9, 2017 –

Tradeshows: What They Are and Why You Need Them Tradeshows. They’re one of the last vestiges of direct face-to-face contact with your market in an increasingly virtual world, yet some companies don’t fully understand how to do them successfully or … Read More

October 30, 2017 –

The Press Release Checklist: How to Maximize Results and Get the Most Out of Your PR Initiatives The press release is one of the most powerful tools in the marketing arsenal of any company, large or small. It levels the … Read More

August 28, 2017 –

In-Room Technologies Your Guests Actually Want You may be thinking “I already know this” as you read the title to this blog, but consumers are an elusive and complicated breed. Their preferences can either be spot on with predictions or … Read More